Celiac & Coeliac Around the World!

Variety is the spice of life. And, within the celiac and allergy friendly world, we’re always looking for new food, recipes, etc. to brighten up what could be a mundane diet (at first!).

Quick Celiac Tip: For more information, recipes, etc. try searches with celiac and coeliac, since they bring up different results! I even venture as far as to use a google.co.uk search and a google.com search because they bring up different pages. 

A trip to Google Trends reveals that not many Americans are using this Quick Celiac Tip because there are pretty much no searches in the U.S. using the word “coeliac” (the British spelling of celiac disease). So, who uses which spelling?!

Shading Does Not Compare (From Google Trends)

Shading Does Not Compare Between Images (From Google Trends, 5/16/14)

Screen Shot 2014-05-16 at 12.12.30 PM

Google Trends Data, 5/16/14

Remember this is just for fun, not a scientific study! These results are completely based on who uses the English spelling AND who searches on Google (AND more).  For example, if I used “צליאק” all the results were from Israel or “брюшной” all the results were from Russia.

The Big Takeaway: Y’all, the U.S. was barely listed for the “coeliac” searches, which means we’re missing out on some great bloggers and knowledge!

Want More Celiac Google Trends?! For those of you who follow me on Twitter, you would know that I’m in LOVE with Peter Bronski‘s recent celiac awareness posts.  His first post investigates how gluten free searches have skyrocketed, while celiac ones haven’t. Then, in his second post, he looks at celiac disease in comparison to other diseases and their rate of diagnosis. Go check them out for some more fun. 🙂

A Final (long-winded) Positive Note: Google has a new feature, called Google Topics! It’s intended to be a more accurate indicator of search interest.  With my Google Topic search of Celiac Disease, the trend will pick up searches that include

  1. the words celiac and disease in any order,
  2. “celiac disease” precisely,
  3. celiac OR disease, and
  4. celiac, but NOT disease.

This program is still in beta, and doesn’t include coeliac disease yet. Let’s check out the trend (in the U.S.)!

Screen Shot 2014-05-16 at 9.57.32 AM

You see that positive trend, right?! I was excited too! At first I assumed #3 was the reason for this increase. I mean, it’s more likely that people are searching for disease than celiac. Well, not exactly, in fact, the search for disease has declined over the last year.Screen Shot 2014-05-16 at 10.19.56 AM

Now, I’m sure there’s something I’m missing. This isn’t a peer-edited study. Plus, I’m not sure about the mechanisms behind Google’s calculations.  Do they account for a rise in the number of Google searches?  But, it’s pretty promising that some celiac awareness exists OR there are more diagnosed patients OR _____________. Whatever the reason, I’m a pretty happy camper. 🙂

Until next time, Happy Celiac Awareness Month!

P.S: As you play around on Google Trends, let me know what you find.  I did a few allergy searches too (in honor of Food Allergy Awareness Week). In the U.S.: Allergy > Celiac > Intolerance > Coeliac, BUT in the U.K.: Allergy > Intolerance > Coeliac > Celiac.

8 Comments

  1. glutenfreedoubletalk May 16, 2014
  2. Susan Edelman May 17, 2014
    • Kaila511 May 17, 2014
      • Susan Edelman May 17, 2014
    • Kaila511 May 17, 2014
      • Susan Edelman May 17, 2014
    • Kaila511 May 17, 2014

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